Aditya Chandra

Digital Marketing Manager

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About Me

Digital Marketing leader with 5+ years of experience driving scalable growth across SEO, AEO, GEO, LLM SEO, and paid media. I’ve led growth initiatives for Amazon (full-time) and global brands like Blanchard, American Management Association, International Coaching Federation, Zazzle, and 20+ domestic and international clients across Retail, L&D, Staffing, Automobile, Dental, and Electronics. Known for building high-performing acquisition funnels, aligning teams to search intent, and delivering 2–4x traffic growth, 35%+ lead uplift, and up to 40% lower CPA across organic and paid channels.

Skills & Expertise

Proficient

On-Page Optimization, E-commerce SEO, Search Engine Optimization (SEO), Technical SEO, Paid Media (Meta & Google Ads), Social Media Marketing, CMS Management, ORM Management, Google Business Profile Optimization, Google Tag Manager (GTM), Google Analytics 4 (GA4), Keyword Research

Comfortable

Digital Marketing Strategy, Content Strategy & Optimization, ETL Automation, Data Analysis, Core Web Vitals Optimization, Ahrefs, Semrush, Moz, Conversion Rate Optimization (CRO), Backlink Management, Local SEO

Familiar

Marketing Automation, Influencer Marketing, Social Media Ads Optimization, Landing Page Optimization, UX/UI Collaboration, Campaign Reporting & Analytics, A/B Testing, Email Marketing, CRM Management

Professional Experience

Social Codify

  • Senior SEO Executive
    Jul 2024–Jan 2025

    Spearheaded 'SEO campaigns' across multiple industries, achieving '30%+ average organic traffic growth'. Implemented 'on-page, technical, and off-page SEO strategies', optimized website performance, and delivered actionable insights that improved 'lead generation efficiency'.

  • SEO Manager
    Feb 2025–Current

    Lead the 'SEO strategy and team operations', managing 'multi-industry campaigns' in Retail, L&D, Staffing, Automobile, and Electronics. Delivered '2–4x traffic growth' and '35%+ increase in qualified leads', integrating SEO with 'Meta & Google Ads' for maximum ROI. Mentor junior SEOs, implement best practices, and drive 'scalable, measurable results'.

Drive client growth and visibility by combining 'strategic SEO, paid media, and analytics', ensuring measurable outcomes across 'organic and paid channels'. Build and lead high-performing teams, optimize acquisition funnels, and consistently deliver 'business-impacting results'.

EnCstore Private Limited

  • SEO Specialist
    Dec 2023–Jun 2024

    Achieved '200 percent organic click growth' from 100 clicks to 300 clicks for AIDC B2B domain using 'On-page Optimization', 'Off-page Optimization', 'Local SEO optimization', and 'Technical SEO' skills. Increased page performance by optimizing 'core web vitals' from 9 to 33. Improved 'social media reach' through strategic keyword optimization.

Focused on driving 'organic growth and SEO performance' while optimizing content and technical SEO for maximum lead generation.

TechOrigins

  • Digital Marketing Specialist
    May 2023–Dec 2023

    Successfully secured 'USD 10,000 worth of projects' through targeted digital marketing initiatives. Developed and optimized 'two WordPress websites' to enhance SEO performance.

Focused on delivering 'digital marketing campaigns and website optimization' to generate measurable business outcomes.

Amazon Development Center

  • Catalog Specialist
    Dec 2021–May 2023

    Enhanced 'catalog quantity and quality' by expanding product sizes, tracking anomalies, and developing a 'barcode Excel macro', resulting in a '20 percent increase in listing success rate' and saving '400 hours of manual work'. Achieved 'USD 89k in savings' by implementing 'ETL automation' for alerts on products lacking mandatory attributes.

Focused on improving 'catalog data integrity, automation, and operational efficiency' to deliver measurable impact for e-commerce operations.

Allied Analytics

  • Market Research Associate
    Jan 2021–Nov 2021

    Conducted 'primary and secondary research' to identify KPIs and uncover growth opportunities, improving client decision-making speed by '20%'. Produced and delivered 'custom research reports' tailored to client goals, resulting in 'actionable insights that drove strategic initiatives'. Analyzed 'financial performance of leading industry players', providing recommendations that influenced 'investment and operational strategies'. Presented 'industry trends, growth drivers, and potential risks', enabling clients to make informed business and expansion decisions.

Focused on delivering 'data-driven insights' to clients, enabling 'strategic business decisions' and measurable impact across multiple industries.

Achievements

Master of Business Administration, Marketing

Pune University, 2021

Developed expertise in strategic marketing, digital growth, and business analytics, enabling the ability to design high-performing campaigns, drive lead generation, and optimize ROI across diverse industries and channels.

Hobbies & Interests

  • Growth Marketing & SEO Experiments – Testing search, AI-driven discovery (LLM SEO), and conversion strategies
  • Motorcycle Touring & Travel – Long-distance rides that build resilience, focus, and strategic thinking
  • Technology & AI Trends – Exploring how AI, search evolution, and automation shape digital growth
  • Content Strategy & Personal Branding – Building high-impact narratives that drive authority and trust
  • Business & Leadership Podcasts – Continuous learning around scaling teams, decision-making, and execution
Résumé | Aditya Chandra